As a lifelong die-hard Ford guy, I found some of these accessories and options to be extremely well thought out.
Included among many awesome features are: an optional onboard generator for all these plugs.
Also note the bed lights, with one visible above the plug panel.
A very user friendly tailgate with several useful additions.
A flip down shifter for access to a larger interior workspace (for laptops, clipboards, and most importantly, a place to spread out your fried chicken and/or cheeseburger with french fries and comfortably dig in).